Tuesday, December 11, 2018

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Here are a few examples of botched up translations by some top-notch organizations that were expanding their global businesses in the past.

A major US automobile giant launched a mid-size car in Puerto Rico and tried to create its Unique Selling Proposition (USP) based on the words ‘courage’ and ‘strength’. But it was incorrectly translated to “Killer.” An American beer producer used translation for its campaign in Spanish. The English slogan “Turn it Loose” was interpreted into Spanish as “Suffer from Diarrhea.” The slogan “Finger-Licking good” of a famous US-based fried chicken... Read More

Very recently Samsung delivered a new product from its quarter to the market, the Samsung Galaxy S5. In fact, this new phone has indeed sparked the rivalry between the two brands. The new phone unveiled has features that are not available with iPhone.

Dives in Water

Get your hands on this Samsung Galaxy S5, and take a dip in the water. No, your phone won’t be spoil in the process. That’s what this is all about. The all new S5 has the best feature for all your water lovers. It is water resistant. You can have a few minutes of the pool experience with your S5 with you. Well, you... Read More

Logistics companies in Australia never miss to face various issues that often result in financial losses. As the industry is becoming more and more competitive, smaller and starting companies that cannot cope with these issues can’t help it but to succumb to major financial losses.

Challenges Australian Logistics Companies Face

Managing a logistics or freight company is obviously difficult and unforgiving – one mistake could lead to another, which could eventually cripple your business. Hence, it is extremely important to identify the problems and resolve them from the get-go... Read More

Laminate under high pressure presents an incredible substratum for wall coverings for both commercial and domestic applications. You could easily make out surface design from the endless laminate suppliers. This you could worked out by using a laminated panel, where substrate like MDF is pre bonded with the laminate. Precision is a great requirement that every user hunts for in order to get top-notch furniture product.

Laminated MDF is a revolutionary product to be exploited at an unstoppable speed. It has been made with best technology so that it proves to be of high strength and is... Read More

In today's world, it's fairly common to travel for business. Some people tend to live out of their suitcase while others literally live out of it — they're constantly traveling, so they don't have a place to call their own. For those people, they know the procedure: remove your shoes, take off your belt and jacket, remove your laptop from your bag, and so on and so forth, so much so that it becomes a habit. Since they don't have a place to call their own, they likely rely on technology for everything they need. Here are a few technologies that make life easier for the constant travelers.

... Read More

Today, all the e-commerce merchants are taking every single opportunity to persuade the information starvation of their shoppers like pop-ups, ads, newsletters, detailed product images and descriptions, phone support, live to chat and more.

Every e-commerce merchant is trying to serve what his customers are looking for as they may convert them into buyers. If the merchant of an e-store knows how their customers are looking for the information, he can make his e-store accordingly so that he can provide in-depth information.

For betterment of customers, merchants can also... Read More

The 1st Annual Bright House Regional Business Awards took place last night, on February 27 in Tampa, FL. iDatix team members were in attendance and thrilled with the announcement that iDatix had received the most prestigious award of the evening “Innovator of the Year.”

The Bright House Networks Regional Business Awards are intended to honor outstanding businesses throughout the Tampa Bay Area. Criteria for analysis included Vision, Growth, Stability, Innovation, and Community. Steve Allen, CEO of iDatix, was interviewed in order to demonstrate leadership in these areas.

“We’re... Read More

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