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Saturday, November 18, 2017

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When I was twelve years old my dad gave me a standard HB pencil with a pink eraser, looked me square in the face and said “sell me this pencil.” I looked at him and went “Huh? It’s a pencil dad. what are you talking about?” He repeated his statement and said “I want you to sell me this pencil”. I thought about it for a few minutes quietly to myself. Trying to think about how I could make a regular old pencil sound appealing. I cleared my throat and proceeded to talk. I spoke not about the pencil itself, but about what the pencil represented; art, communication, letters to family members far... Read More

My first introduction to arborists was through SherrillTree, a company based in Greensboro, NC that provides quality tree gear and supplies to arborists worldwide. With facilitators on hand, I learned how to climb trees with a rope-assisted method that does no harm to the trees at all. That’s right. No spikes! It’s called, recreational tree climbing. It’s a great activity for the entire family. My 9 and 13 year old boys have climbed a few times and are mini pros at this outdoor activity. Better tree climbing with a rope-assisted system than climbing up on your own. It’s also a terrific... Read More

Taking the time to develop a new business department is essential within an ad agency. But don’t expect results if you leave the department without someone to handle the day-to-day management of new business. Gaining new business takes the dedication and day-to-day focus of at least one full-time employee. Unless you are seeing new business walking in the door daily, you need a concerted effort applied toward connecting with the right target market most likely to need your products and services.

1) It’s hard to grow much of anything with so many weeds.

a.) Keep your information... Read More

San Antonio, Texas - BlogCatalog, the blogger social network, today launched its long awaited BC 2.01.0 redesign, providing bloggers with more ways to connect with readers than ever before. "After analyzing and discussing what bloggers really need, we took everything we found and created a totally new platform for bloggers to promote their blogs," said Angie Alaniz, owner of BlogCatalog.

The new version opens BlogCatalog up to anyone who wants to join the social network. "We know there are tens of millions of people who read blogs on a regular basis, though the technology simply is... Read More

Once you have defined your new business parameters, it’s time to gather your leads. And of course, you want to catch as many as you can to store them in a user-friendly database.

Selecting The Right Database Software For Your Needs: There are many from which you can choose. Some are free. Some come with a monthly charge and there are software packages you can purchase outright. The point I want to make is – do your research thoroughly and make sure your database is able to meet all of your needs to categorize leads by region, industry as well as print out reports that showcase... Read More

You’re probably familiar with the saying, ‘it’s not what you say but how you say it.’ Though various news sources tout the recession to be officially over, it's quite obvious how weak the job market remains. Reports from CNNMoney.com suggest full-time jobs may be a thing of the past while part-time and freelance positions may be the job market of the future. With this in mind, what we say at work and how we communicate what we say may mean more than ever when it comes to maintaining a paycheck.

For those with a job, remember the millions who are still unemployed and have been unemployed,... Read More

An anti-drug group in New York distributed free pencils to school kids with the anti-drug message, ‘Too Cool To Do Drugs.’ It started out okay, but got worse and worse when the kids actually used the pencils.

As the pencils were worn down and sharpened, the message changed to: ‘Cool To Do Drugs,’ and ‘Do Drugs.’ (excerpt from the book, ‘Duh! The Stupid History of the Human Race,’ by Bob Fenster.)

Okay, so the idea above seemed like a good one at the time but thinking through the communication tool and how it would be used seems to have taken a back seat. Just think about... Read More

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Recent Comments

How Laminating Films Can Keep You Away From Diseases

ad min i put up a remark asking if the film the company makes is bio degrable but commments of late don't seem to get thru or they are delayed? Just saying.

Guidelines for Choosing a Career Path

Excellent tips, I wish more student could read them. Too many young guys and girls fail to choose the right path. I mean there are no 'wrong' careers. However, some may pick something that doesn't suit them. To avoid misery, one should take time to consider...


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