A web designer’s creative mind is always in motion. That may be the reason why web design trends are constantly changing every year. This year might be all about black, white, and purple color palette, while next year may be about pastel colors. The popularity of each trend always changes. Web designers can be unpredictable, or predictable. But isn’t it a fun thing to keep up with the trends?
In this article, we will be sharing all the details about the web designer trends for 2018. We know that you want in on the latest, so read on to discover more.
Rise of the rainbow colors.
Surprisingly, or not, rainbow colors may be a terrible idea for some website designers. A little change in design direction can turn rainbow colors into a classy and fantastic choice. In 2018, we see a rise of rainbow-colored palettes. It is not only applicable to small websites. Anyone can make this design trend work. Many big names such as Github and London Grammar have started using rainbow patterns.
- Use rainbow elements in text along with dark colors to draw attention to important information.
- Use a simple and discreet rainbow gradient to call attention.
- Use rainbow aesthetic in creating the mood for your website visitors.
- Use rainbow elements on different graphics and animation to create an interesting experience for your website visitors.
Minimalist Hero Header
This emerging trend focuses on the hero header. For a long time, hero headers were usually oversized. But recently, website designers prefer hero headers that take on a minimal look, placing it on top of the scroll structure. Hero headers in this trend are leaning towards more white or light conceptualization with different elements placed around it.
Currently, the minimalist hero header is debated by web designers. The debate centers on the website design’s lack of focal point and unclear actions for the website’s visitors. This may be unconventional to some, but its popularity is not to be underestimated.
Incorporating dark animation.
The dark isn’t always scary. This rings true in this website design trend. Dark animations, dark patterns, and other dark color schemes can mean elegance and mystery. This trend sets the bar for visual interest and high user engagement.
The dark aesthetic used in animations are encouraging users to take action and interact with other elements of the website. It looks chic and cool when properly utilized. However, there are certain drawbacks to this trend. Not everyone appreciates the dark and the use of dark tones and hues work better on larger screens.
Web designer trends change every so often, and it’s still important to keep in mind the basics of a good website design. Every trend featured sets a different mood and creates an enhanced user experience. As web designers discover which design trend works for them, we hope you have found the one for your business.
Bonus Trend: The evergreen trend for the past few years has been that of responsive websites. As mobile take more market share from desktops each year. The responsive website has never been more important or impactful.