7 different types of retail store displays

The effect of the store displays on customers is a major factor for the flourishing of any retail business. That’s why it is important to pick them carefully. It may be a hard task to handle if you are not familiar with the current trends in the market. Store fixtures are being sold online. You can take a look and get yourself more familiar.

When choosing the type of displays to install in your retail store, you have to take into consideration customer behavior and the dynamics of the market.

Here are 7 of the most common types of retail store displays:

  • Grid wall

This option includes wire panels and it is easily customizable. If your space is limited – the grid wall will optimally utilize it. They look good on the wall and are easy to mount. It is an affordable choice, especially if you don’t use the services of a professional installer.

  • Table displays

Table displays can be custom-made, according to your needs. When placed near the entrance of the store, they drive the attention of the client immediately to the items displayed there.

  • Gondola

These types of displays have two sides and adjustable shelves. They are stable and can carry heavy items. You can see gondola displays in grocery stores, due to their abilities. You can fit items with different sizes because gondola display is easy to adjust. The only drawback is the high price.

  • Slat wall

This is a really flexible shelving option. It can be mounted to the wall or freestanding. A variety of items can be displayed on the slat wall. This option is inexpensive and it doesn’t require a professional installer to mount it. If you are limited on space, the slat wall can be a practical solution.

  • Point of purchase

You can find this type of display near the door or the cash register. Point of purchase displays are used to place some popular items including candy, beverages, cigarettes, or products that are close to expiring date. These products are easy to reach by the customer, which makes the possibility of an impulse purchase more likely to happen.

  • Garment racks

These are made to display apparel and clothes. If you sell clothing, this option is just for you. They are made of metal and come in different sizes and shapes. Clients can browse the items effortlessly, so this is the best way to display garments.

  • Pegboards

These are made of fiber-board and have rows of holes, used for attaching bins, hooks, and shelves. It is ideal for small items. Pegboards are usually paired with other display types (gondolas for example).

Your sales can be seriously affected by the store display setup. It is up to you how to arrange this equipment so that customers wouldn’t pass by it without buying anything. You have to properly display your products to grab the attention of the customer.