Thursday, November 21, 2019

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You do have a marketing budget, right?

While there are affordable ways to market your business, such as through social media and the use of promotional items, you should still set aside a portion of your profits for more expensive marketing purposes. Sometimes, you have to spend money to make money, so don't waste your funds elsewhere.

However, you do need to be sensible with your marketing budget. Taking out expensive ad space in publications that your potential customers are unlikely to read, and spending money on PR stunts that could go badly wrong,... Read More

One of the main challenges of any workplace is creating a team that works well together. The nature of work is that people don’t really get much choice in who they work with. Sometimes, colleagues get on fine but don’t really feel connected and, worse, some colleagues openly dislike each other and make the whole environment feel uncomfortable.

Communication is often heralded as the key to having happy staff but is this truly enough? Are there other things you can do to bring people into the fold, to make employees feel like more?

Get the Look

Have you ever noticed... Read More

What originally started in 2005 by Software Engineer, Brad Neuberg as a cost effective way to have access to office space in San Francisco, soon became a coworking phenomenon.

Working on a start up with limited funds, Neuberg was torn. He wanted the independence of working alone, but also craved the appeal of working alongside others. This is where the idea of coworking space, as we know it today, was first conceived.

Prior to this had been the inception of Hackerspace. Similar in the fact it is a collaborative workspace, but differing as these hubs are not for profit, usually... Read More

There will be many times throughout the lifespan of any business when it becomes necessary to try and change things up a little by changing the offices around. That could mean that you simply need to think about moving somewhere more suitable - larger, perhaps, or simply situated in a better spot - or it might be a case of creating new offices from scratch. When you are doing the latter, you of course want to make sure that you are doing everything you can to get it right, and that is something that you might struggle with at first. However, by thinking about some of the key aspects that you... Read More

Homeowners often find it handy to keep their property insured so that the provider can actively cover any unforeseen losses. However, there are numerous instances when insurance companies get bluffed by wicked policy takers. This is why home insurance providers have to be watchful for cases where a customer can leverage the policy for unjustified causes.

Carrying out measures to limit the underlying risk thus becomes critical as these organizations have to address a substantial number of claims regularly. This article chalks down reasons why insurance companies have to be vigilant... Read More

When you run your own business, you can sometimes get lost in the everyday details of running it and fail to look up and see what else you could and should be doing with your time and resources. Which is where we come in today as we want to share with you 4 powerful ways to help your business.

Ask your customers for feedback

There is a real benefit in asking your customers for feedback. Your customers can help your business go from strength to strength if you are happy to communicate with them regularly.

Your business relies on your customers and your customers are... Read More

The importance of finding, adapting and employing a business marketing strategy to suit each company in question is something that simply cannot be underestimated. Without a successful advertising and promotion plan, how is one supposed to attract individuals and potential consumers to their business?

This is something which is required even more so nowadays. As everybody knows, the current economic climate is not exactly a favourable one. All anybody needs to do is switch on the news to hear about the effects of the Brexit uncertainty – it seems that almost everybody has... Read More

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