Source: Think Mobile

Deloitte Global says that – ‘There are over a billion smartphone users who will create augmented reality (AR) content at least once in 2018, that means at least 300 million are already doing so monthly, and tens of millions weekly’.

Yes, the world today is redefining its way of working and adopting new technologies to overpower the market and fulfil customers’ expectation. Augmented Reality (AR) is one such advancement that many industries are looking to adopt and take one big leap in the ocean of possibilities. Who wouldn’t be interested in adding the power of digital objects to the existing experience?

Fact Alert: If Statista is to be believed, then ‘the AR users are expected to grow significantly to 200 million by the end of 2018. Also, the Augmented Reality global market is expected to grow considerably to about 90 billion U.S. dollars by 2020.’

This proves that Augmented Reality is now the mainstream technology and is widely planned for future and acceptable in the present scenario. Augmented reality app development companies are coming up with new ideas to attract mobile app users and keep them engaged.

The biggest example is the Pokémon Go game. It was developed based on the concept of AR & IoT and was a huge hit across the globe. You can consult to a mobile app development company with experience in next-generation technologies like Augmented Reality and Artificial Intelligence, and more.

Let's explore the scenarios where Augmented Reality app development can redefine and refurbish the business in many ways.

1) Shopping is Fun!

The most tedious, time taking, and the cumbersome task is shopping. It reminds of the deadly line for payment, unwanted expenditure, buying things for no reason and then regret later! Well, to sort the issue, Augmented Reality is introduced in the picture.

The combination of mobile app embedded with AR has made shopping fun, easy and budget friendly. You no longer need to buy stuff that you find later is of any good.

For instance – In case of buying clothes, the AR-enabled mobile app lets you digitally place you in clothes you want to try. Without even changing you can know how well the clothes would look on you. This saves time, unnecessary wastage of money and makes your shopping experience fun.

2) Medical Assistance

The medical industry is one segment in which there is continuous evolution of technological advancements. While mobile app is there to help patients in understanding the disease and consult doctors online; AR-enabled mobile apps provide additional possibilities for users of medical applications.

AR mobile app help doctors to digitally see their patients and in the most advanced phase, it also enables doctors to perform small surgeries on patients. This had been a quick remedy for instant surgical solution needed to a patient.

3) Refurbished Banking Industry

It's important to keep pace with customer expectations these days. Even in the banking sector, where customers have at least one encounter daily in availing banking services. The banking industry is a no more manual effort of employees, landline calls, long waiting. It's all now digitally advanced which support customers 24/7.

• Banks use AR-enabled mobile apps to give personalized customer's experience by providing them with real-time and quick information.
• AR mobile apps empower customers with virtual banking, financial education, customer services, payments and trading too.

4) Digital Education

Who would have thought that education would be upside down when compared to the past education system? Today, it's all about smart learning and not just blackboard learning alone.

• It's easier to teach students or give training to employees via AR-enabled mobile apps. The complex problems are easily deciphered with the help of AR apps making education fun and easy.
• AR mobile apps have eradicated the barrier to learn in the classroom horizon only. It has expanded its reach and enables students learn from anywhere and at any time.

5) Smart Manufacturing

The manufacturing industry is a huge industry with high turnovers. Being this huge, it demands extensive support of digital advancements. But very few effective technologies could manage the entire processing in the manufacturing industry. AR is one of them.

• AR embedded mobile apps help scan the equipment, view its live process data
• It also helps employees in having personal and virtual training on equipment’s to make them ready for an actual task

For instance – The automobile company - Jaguar Land Rover (JLR) has partnered with Bosch and RE’FLECT to design an AR integrated training app for employees.

Conclusion

To conclude the entire summary, there are tons of benefits of integrating AR mobile apps in the businesses no matter the size of the business. It definitely is going to evolve the business for good, make the process easier, new for employees as well as for the customers. The big question to be answered is whether you are ready for AR mobile app or not.

There are challenges associated with any new technology. However, those always are early hurdles and disseminate with time. Once the business analysis is completed, enable the advancements so as to get maximum benefit at right time. AR mobile apps are the trend right now for a constructive amount of time reaping benefits for all who genuinely understands its worth.