With Google’s recent updates making blogging more of a finely balanced art, we felt it was about time that we sat down and discussed blogging with someone who has spent some time in the trenches and is well-versed in dealing with a number of niches. Filling our unique requirements today is none other than Simon András Péter. Simon is unique in the field due to his genuine appreciation of doing the job well and, more importantly to him, ethically.
Joe: Hi Simon, nice to meet you. Today we're looking into blogging as a medium and how Google appraises the work, especially in perhaps tougher niches. Given your experience of working in these tough niches, how do you go about curating blog posts for your clients?
Simon: Hi Joe, as you've alluded to, I have a lot of experience in the field of niche blogs and feel that there is a lot of spam and poor quality blog posts that do the rounds. From my perspective, quality is extremely im.portant. I always want to provide my website viewers with genuinely useful information and feel that this is by far the best way to avoid spam.
Joe: Agreed, most of those tougher niches that you work in really are full of poor quality and spammy posts. How much of a responsibility do you feel website owners should take when it comes to the quality of the information on their websites?
Simon: I think website owners bear a huge responsibility for the quality of the information that is available on their sites. Difficult niches (gambling, legal highs, binary options, viagra etc…) should not be synonymous with SPAM and us, website owners can make a difference!
Joe: Absolutely! Unfortunately for too long website owners and even Google have been slow to stop spammy blog posts that somehow seem to get pages to the top of the SERP’s. This has, I guess, made life tougher for the more honest and ethical guys such as yourself to get a good result. You must now be pleased that Google has seemingly tried to deal with it?
Simon: Yes I am happy that Google appear to be at least trying to solve the problems. For guys like me, it is a big pat on the back for the hard work that we've been putting in to ensure that the public get the best information possible in a tough niche. Hopefully this is the start of something big that prioritises the quality of a post and recognises the difference.
Joe: I think for too long it has paid Google to turn a blind eye to it, but they've now realised that searchers are more diligent than ever and Google need to ensure that they maintain their competitive edge and provide searchers with the most accurate results. With the future in mind, what changes would you like to see Google make with regards to blogging?
Simon: I think that focus on quality really needs to be maintained, there are so many people trying blogging and so much potential business available that quality has been quite far down the order of priorities for many bloggers. So if Google could come up with a solution to that particular problem most people would be happy.
Joe: I completely agree. I think Google are making good progress in that area and like you say, I think it would benefit most bloggers and the wider public if quality was valued more highly.
Well that's all we have time for today Simon, but thanks for coming in. If anyone wants to get in touch with you, what is the best way of doing so?
Simon: Thanks Joe. My site at Simon’s Blog Park is the best way for anyone to get in touch.
Joe: ok perfect, thanks for your time today Simon and good luck with your blogging!