The effectiveness and utility of marketing forum are debatable. Probably a few years ago you must have heard the web blasting the forums like a significant achievement.
It was once good news for all active bloggers, webmasters and SEO specialists and web host. The new SEO marketing forum was a place to achieve success, by bringing traffic to the website.
But then Google released its Penguin algorithm of website ranking which toppled the forum. The very concept of forum marketing got dissolved. Many websites got deleted while others lost their ranking.
This was a new phase in SEO, as some of the forums still are functional but many firms lost the confidence on such forums.
Now, it’s yet a challenging question to answer whether such internet marketing forums are worth a deal or not. But before you make any judgments, let’s take a look at the merits and demerits of these marketing forums.
The most significant benefits of using forums for SEO or internet marketing is that you get direct referrals. Best way to use it to get a forum that is directly linked to your business line or is relevant to your operations. Which this you will be able to get a lot of targeted traffic to your website.
Another significant advantage of using forums is to get quality backlinks. A forum that is well reputed and high profile will have a good google ranking. Creating backlinks to such forums will open possibilities of traffic and more thread links for your site.
A reputed Marketing forum is a well-recognized place with a lot of users and organic traffic. Using a forum will help you build your reputation and name in the market as well. With various threads and their replies with users on the forum, you can create a trust and good repo among the users.
Few of The marketing forums have had a history of spam links and were blown out by the penguin algorithm of Google. This has somewhat hampered the image of such form and shaken the trust of many users. As a consequence users have limited their use of such forms.
Stuffing Of keywords by the forums to bring traffic and provide better ranking also got stuck by the change in Google algorithm. The forum members were caught using same keywords and critical phases in their signature links as well. This has horrible consequences for such users by Google.
Apart from such malicious practices that marketing forums used, the forums can be a good medium to gain organic traffic ( if ethically used).
Now the answer. If these SEO marketing forums use right methods as per google penguin algorithm and follow original links and backlinks with authentic signature and maintain the quality of work, they are still the best way to get traffic.
Moreover, if you are adding value to the forum, the members do check your signature. So, I guess it all depends on how you plan to use the forums to your advantage.