The use of 3D architecture when it comes to the design stages of a construction project has become the norm rather than the exception. The tremendous advantages it has over two-dimensional rendering ensures that more and more real estate companies have started turning to 3D property rendering.
There are various 3D tools that are available in the market and quite a few of them can be used in the field of architecture. However, two of the foremost 3D technologies that are most useful in real estate are Virtual Reality or VR and Augmented Reality or AR. To understand how these can be used, first we need to know what these two technologies are. Let’s take a look.
Virtual reality, as the name suggests, is a means to create a three-dimensional and 360-degree world that is completely immersive. This means that you can place yourself inside this world using an app such as the HTC Vive, Google Cardboard, or Oculus Rift. This technology is used in many fields such as gaming, education, and training.
This technology is actually based on our world or the real world. Where virtual reality creates a three-dimensional world, augmented reality introduces three-dimensional objects into the real world when you view it through a Microsoft HoloLens, tablet or mobile phone. Through such a device you can interact with the virtual three-dimensional objects. The best example of augmented reality is the game Pokemon Go.
I’m sure you can already see the advantages of using virtual and augmented reality in the field of real estate. However, before we get into how you can use them for commercial real estate, note that this isn’t probably the best technology to be used for a residential space. Think about it. It is far cheaper to hire a photographer to walk through the house for sale and take photographs of the various rooms than to create a virtual reality app that would be useless once the house has been sold.
Now, when it comes to commercial real estate, virtual reality can prove to be a very good friend indeed. If you are dealing with a project that is still in the initial stages of development and you have a few ideas about the layout, you needn’t worry about getting the architectural drawings done on paper. Instead create a virtual reality app that you can use to visually display your proposed plans to the people who will be granting approval for the project, i.e. the Chamber of Commerce, the Building Association, the Village, the contractors and even the interior designers. With a virtual 3D representation of your ideas, the Village and the Building Association will have a clear picture of what you propose and will be able to expedite the process of signing off on the project. The contractors will find it much easier and more convenient to work since virtual reality can incorporate and work with individual floor plans. Interior designers will be able to clearly visualize the spaces involved and come up with various configurations in terms of equipment and furniture placement without having to lift or push anything around.
As you can see, virtual reality allows all the parties involved in a construction project to participate in the vision for the project. Everyone can see how the project is coming along in real time and know what their role is with regards to the completion of the project.
The use of virtual reality isn’t restricted to the development of a project. You can actually use it in earlier stages such as the funding of a project. For example, say you have an idea that you want funding for.All you have to do is create a virtual reality app, incorporate your ideas and share the app with potential investors who can download it on their smart phones and take a virtual tour of the project you have in mind. As you can see, this takes pitching your idea to a whole new level. No longer do you have to carry a lot of design plans. Instead, virtual reality and augmented reality allow potential investors to be immersed in your ideas, while you can use these tools to give quick pitches while on the go.