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Sharad Shrestha Salankara Award held By Sawansukha Jewellers

by Swarit Chatterjee (writer), , October 16, 2014

Credit: Sanatan Dinda
Durga Puja

Durga puja is the perfect occasion when artists from all the corners of the country come to showcase their crafts. Through the designs and decorations the cultural ethos are showcased.

Durga Puja is the biggest festival in Bengal for its celebration of good’s triumph over evil. Every year Ma Durga returns to her ancestral home with her four children and so returns the pomp and grandeur. With magnificence and splendour the celebration of auspicious powers over bad breaks all the cultural and social barriers. Surely during this special occasion everyone wants to look their best. They pick up the best clothes teaming up with best accessories for the pandal hopping. With that jewelry plays a major role to make the whole look complete.

And speaking about the renowned brand of jewellery, Sawansukha Jewellers is undetectably an unforgettable name. But this year the brand has donned a new role by organizing Sharad Shrestha. And collaborated by TOI it has announced the winner Jodhpur Park 95 Pally.

For nearly two centuries the Sawansukha name has been intimately associated with the diamond trade. Today, as one of India’s leading jewellers, this romance continues to find expression in exquisitely designed crafted jewellery in gold, platinum diamonds and precious stones for retail and wholesale markets.

Recognizing magnificence and elegance:

Durga puja is the perfect occasion when artists from all the corners of the country come to showcase their crafts. Through the designs and decorations the cultural ethos are showcased. Also the idol’s entire look is enhanced by the artists’ artistry. This year Jodhpur Park 95 Pally’s idol’s demeanour has been peaceful and tranquil. This look was simply serene and mesmerizing.

Sawansukha Jewellers has recognized the importance of peace especially now when the world is going through a tough time. Jodhpur Park 95 Pally’s Idol has caught the right mood. The glittery look of the Ma Durga is sitting in peacefully. The eyes of the goddess are calm. Also the flower shaped pandal was made of boats. Sawansukha Jewellers has recognized rightly the golden touch in the designs and decorations of the pandal. The lighting in the center also highlights the entire shimmering effect. The posture of the idol was quite different as there was Asura. The goddess was in hanging position. The overall shimmering look emanating from the idol makes the whole ambiance quietness and harmonious.

For nearly two centuries Sawansukha Jewellers has been a renowned name in the jewelry business. The Jewelry stands for exclusivity and finesse. The quality and classiness it presents is simply unrivaled. Like every year Jodhpur Park 95 Pally’s puja celebrates puja with glitz and pomp which is epitomized by Sawansukha Jewellers.

The list of winners of the Poorav's Commando Energy Drink presents Times Sharod Srestho has been announced. Pallisree Ultadanga, Adarsha Pally Sarbojanin Durgotsab Committee and Chetla Agrani Club have bagged the honours for Shrestho Pujo while Jodhpur Park 95 Pally Sarbojanin Durgotab Committee, Alipore Sarbojanin Durgotsab Committee and Chetla Agrani Club have walked away with the awards for Shrestho Protima.

Sharod Srestho is a novel contest organized by The Times of India as part of its bouquet of events to celebrate Durga Puja. The eight edition of this contest was a great success with a number of participants winning awards. The initiative was supported by Kolkata Police and organized by jewellery partner Sawansukha Jewellers.



About the Writer

Swarit Chatterjee is a writer for BrooWaha. For more information, visit the writer's website.
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1 comments on Sharad Shrestha Salankara Award held By Sawansukha Jewellers

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By maggiespivey on October 27, 2014 at 06:52 am

it's great post.. know about various events too.bane coat

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